Case Studies // User // General Cable: New platform

New platform for General Cable

New platform for General Cable After General Cable North America renewed its portal in Kentico, its directive for Europe required a local partner with an international approach to help adapt its content to the new platform and design.
BABEL accompanied and implemented the solution with a multi-disciplinary team that brought new ideas to the table and successfully developed a portal which is still growing today.

For General Cable, the incorporation of the tailored solutions that BABEL proposed delivered a huge annual saving. The improvements in content handling and SEO optimisation now lets them manage their portal by themselves and enjoy much better web positioning.

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