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Babel UX WiZink. Thinking Man.
UX-WiZink

We have helped build the operations of the online digital bank right from its start

Conceptualisation, design and construction of the private area of its banking core.

  • RESEARCH
  • WORKSHOPS
  • FOCUS
  • BENCHMARK
  • IDEATION
  • WIREFRAMING
  • GUERRILLA TEST
  • DATA DRIVEN
  • ANALÍTICA
  • DISEÑO UI
  • FRONTEND
  • BEMIT
  • SASS
  • MOBILE FIRST

Ideation of all banking operations in the private area

for customers

Spain and Portugal

International project

Since 2015

A lasting relationship
BACKGROUND

We thought we would be able to do it, and we were.

Our partnership began in 2015, when it was still Bancopopular-e and we referred to the WiZink brand as Newco. The aim was to create an online bank specialising in cards and savings products for Spain (Portugal would join later). It had to be a bank without any branches, operating through digital channels and other supplementary channels, such as the telephone channel and posts where there was high foot traffic, such as railway stations and airports, shopping centres, etc.

On 30 June 2016, Bancopopular-e became known as WiZink, purchasing the Barclays Barclaycard credit card business in Spain and Portugal in November. WiZink Portugal was launched in 2017.

Babel UX WiZink. Varias pantallas de la aplicación de WiZink en dispositivo móvil
RESULTS

Find out about the result

  1. 01

    Conceptualisation of a core banking product from scratch

    We have been able to create a specific product from scratch

  2. 02

    Service UX/UI/DTP

    from Spain to multi-country

  3. 03

    CRO

    Optimisation of bank contracting flows