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Strategy. Innovation in Digital Business

Defining the future of digital platforms for health services

A new boost to redesign your digital health business and services strategy

  • DIGITAL STRATEGY
  • DIGITAL INNOVATION
  • ECOMMERCE
  • DIGITAL MARKETING
  • BENCHMARK
  • DIGITAL HEALTH
  • DIGITAL BUSINESS
  • HEALTH PLATFORMS
  • IDEATION

Digital Business

Brands and services

Adoption

User experience

Catchment

Segmentation and on / off actions
BACKGROUND

What are the main challenges in the field of health services and their digital platforms?

Within the present context and trends in digital health, the existing variety of digital platforms offering health services is especially noteworthy. There are different types of business model (pay per use, subscription, associated with medical insurance, etc.), in a similar way to the digital content platforms we normally use. There are around a dozen options, and we believe they can represent exponential progress in terms of user and patient experience.

Babel Estrategia Innovación en Negocio Digital.  Esquema resumen de la actuación para la elaboración de una estrategia digital: Retos Innovación, Ideas y Estrategia
RESULTS

A set of innovative actions aimed at meeting the challenge of generating business and increasing user volume

  1. 01

    Insights based on survey data:

    which services and specialities are purchased online? which aspects are most attractive when it comes to online shopping? what is the assessment of digital health services? how does personal situation, age range or digital skills have an impact?

  2. 02

    Sectors, companies, brands or other digital platforms

    where health services are positioned

  3. 03

    Actions to promote the adoption of digital services

    both in general and by segment

  4. 04

    Actions to attract users and customers

    in online and offline environments, and by stakeholder

Technology focused on success

Discover the scopes and projects where we have been accompanying and growing with our clients for years.

Technology focused on success

Discover the scopes and projects where we have been accompanying and growing with our clients for years.

Let's talk about technology

We are passionate about innovation and being update, that's why we do not stop talking about what we like and what we enjoy