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Babel Multiexperience Development Attijariwafa.  App Screen Designs for mobile
Multiexperience Development. Attijariwafa Bank

Transforming the mobile banking experience

Assisting the bank in making its services available on mobile phones: design, development and maintenance of mobile applications for individuals and businesses.

  • UX
  • UI
  • DESIGN THINKING
  • PERSONAS
  • SCRUM
  • KOTLIN
  • SWIFT
  • IOS
  • ANDROID
  • GITLAB
  • GOOGLE TAG MANAGER
  • FIREBASE ANALYTICS
  • BENCHMARK
  • STAND UP MEETING
  • PROTOTYPE
  • SPRINT PLANNING
  • USER TESTS
  • LAYERED ARCHITECTURE
  • USER JOURNEY
  • BIOMETRICS

GitLab-CI pipelines integration

to improve app quality

Agile platform and mobile squad

Data-driven approach

Context

The undisputed leader of the banking and financial sector in Morocco

Attijariwafa bank is the first banking and financial group in Morocco. Present in 25 countries, 5200 branches, 10.2 million customers, 2 billion euros of net banking income.

Más información
 Babel Multiexperience Development Attijariwafa. Graphic diagram of the phases that carry out continuous improvement
 Babel Multiexperience Development Attijariwafa. Graphic diagram of the phases to be carried out in development
 Babel Multiexperience Development Attijariwafa. Design of several mockups for the mobile application
RESULTS

Find out about the result

  1. 01

    Optimized the user experience and improved customer satisfaction

    app score: 4.5/5 on Google play, 4.6/5 on Appstore

  2. 02

    About 1 million payments made via mobile app per month

    1st in electronic payments in Morocco

  3. 03

    4 live mobile applications developed and maintained

  4. 04

    Increased the mobile ratio to 90% in usage and digital transfers